The people who help you flip your brand.

We are pioneers in the fast growing eCommerce space helping level the playing field for sellers and aggregators. Our job is to help entrepreneurs on both sides - for sellers to sell their brands, for others to acquire brands.

Our mission: Helping entrepreneurs buy & sell

We are entrepreneurs ourselves. We have started and sold businesses, we have grown Amazon brands from scratch & exited them, we have helped other brands scale and exit - and we have built scalable data platforms that meet the data security needs of Fortune 1000 firms.

Seeing the Amazon FBA space scale in the last 2 years, sparked our excitement to build products for the space that help entrepreneurs buy & sell brands. We started with Seller Reporting by Xapix - an app that aggregators started using in 2021 and have used to scan more than 3,600 brands. Now we are opening this to sellers to educate themselves around the value of their brand and learn about exit opportunities.

Get to know your tag team partners

There are quite a few of us across our offices in Berlin, New York, San Francisco, and Seattle - but here are two that you might be in touch with soon.

 

Nils Wiese

Nils started his Amazon journey when he was 20 years old. He started with $5k and hustled for 2 years to build a 7-figure Amazon brand. Fast forward he has exited his brand and helped 12 others scale & exit.

He co-founded Flip my Brand to bring his learnings and the excitement around scaling and eventually realizing an exit for a brand to sellers worldwide.

 

Christian Umbach

Christian is a data platform geek. He had his first experience with Amazon data in 2015 when he helped optimize 300 million products on the Amazon marketplace and after graduating from MIT, went on to build the data platform tool Xapix after.

Experienced in the field of financial analysis, data privacy and platform businesses the opportunity to help other entrepreneurs grow & win excited him to start the new offering.

Although Flip my Brand is a startup, their policies to secure seller data are cutting edge in the industry.

Furthermore, its approach to keeping sellers anonymous in the process up until first offers is both novel in the industry and something that speaks to the team’s aim for the highest levels of data privacy & protection.

Andreas Harting
Partner at Deloitte Consulting

Building on our experience.

Flip my Brand is an offering of Xapix, Inc and thereby builds on product experience that the team has put in place since its formation in 2016.

Data platform experts at its core, Xapix expanded into eCommerce in 2020 to launch initial products for buyers before establishing Flip my Brand in late 2021.

Learn more about xapix →

Have a question? Get in touch!