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    <loc>https://www.flipmybrand.com/blog</loc>
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    <lastmod>2021-09-14</lastmod>
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  <url>
    <loc>https://www.flipmybrand.com/blog/nutrition-ex7l8</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-23</lastmod>
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      <image:title>Blog - Nutrition 101</image:title>
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  <url>
    <loc>https://www.flipmybrand.com/blog/transformation-dh2sk</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-23</lastmod>
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      <image:title>Blog - Transformation Tuesday</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/blog/track-f7tfj</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-23</lastmod>
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      <image:title>Blog - Tips on Running Track</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/blog/warm-cool-37gl9</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-13</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ce46ee21028260001017459/1565724341835-BKIA8T7SNWY6L6N0FWAB/20170619S1_Professional_Trainer_Trainers_Feet_004.jpg</image:loc>
      <image:title>Blog - Warm up &amp;amp; Cool Down</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ce46ee21028260001017459/1565724353159-QI06OCN52JEAI7RS1U43/20170619S1_Professional_Trainer_V_Stretch_145.jpg</image:loc>
      <image:title>Blog - Warm up &amp;amp; Cool Down</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/blog/bleachers-thk3s</loc>
    <changefreq>monthly</changefreq>
    <priority>0.5</priority>
    <lastmod>2019-08-23</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/home-3</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-09-14</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1631649353518-XLRH2BR0M927WVK5GG2Z/unsplash-image-BTKF6G-O8fU.jpg</image:loc>
      <image:title>Home</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1631650944787-13KZLLCBTYJE35CUATOH/unsplash-image-vv9WC4U7Abs.jpg</image:loc>
      <image:title>Home - Once you feel ready to sell, we have buyers.</image:title>
      <image:caption>We are connected to more than 50 aggregators that will evaluate your brand anonymously based on your performance and the broader category tractions. Enough for them to make an initial offer.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1631650616719-0D7P0T0MCK42NYOTHW4G/Screen+Shot+2021-09-14+at+10.16.31+PM.png</image:loc>
      <image:title>Home - Start your scan today.</image:title>
      <image:caption>Whether you are ready to flip your brand or not - a scan today takes 5 minutes and helps you learn about the opportunity to exit your brand.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/contact</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-10</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/meet-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-02-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1632519484442-PSVU4H738OTYKTL8TMD2/unsplash-image-GaA5PrMn-co.jpg</image:loc>
      <image:title>MEET US - WHO WE ARE</image:title>
      <image:caption>WE SET OUT TO BUILD THE BEST ACQUISITION EXPERIENCE IN THE WORLD, AND WE MADE IT THE CORE OF WHAT WE DO.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633281558538-0O7MA3639MH86GZYF9FN/jon-tyson-PXB7yEM5LVs-unsplash.jpg</image:loc>
      <image:title>MEET US - Of course you know the big names. But do you know your opportunity?</image:title>
      <image:caption>We are retired Amazon sellers who have walked the walk and helped other sellers exit to aggregators. We have worked with brokers and felt they were either way too out-of-touch with the seller mindset or had terribly manual processes.. We fixed it. Now we’ve expanded our playbook to aggregator and seller representation.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633195454591-0F5RO1FNVGSG5H4762RG/unsplash-image-UErWoQEoMrc.jpg</image:loc>
      <image:title>MEET US - WHAT WE DO</image:title>
      <image:caption>WE GUIDE ENTREPRENEURS ON BOTH SIDES OF THE ACQUISITION TABLE - AND CREATE A BASIS FOR GROWTH.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633195657347-2SYO55Y7TKM8TMW25HL4/angele-kamp-_XlhZVsKykw-unsplash.jpg</image:loc>
      <image:title>MEET US - As an Amazon seller, aren’t you curious how much your brand is worth?</image:title>
      <image:caption>We believe in optionality. A quick scan gives sellers an indication of the value of the business they have built today, and an opportunity to continuously track that. Flipping their brand could be now, in 6 months or never - but we help you understand how the market currently evaluates it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/6db72bc7-11c3-4709-9fe8-7f0ba98c0724/WhatsApp+Image+2022-02-05+at+15.15.32.jpg</image:loc>
      <image:title>MEET US - “I started from scratch and hustled for 2 years: success in my niche, good ratings and decent margins. But there was also the other reality: securing financing for the next growth phase. I was curious what the aggregators have to offer and how they value my brand. So I went on to sell - and a few months later started my new brand “Holy Pit”.”</image:title>
      <image:caption>— Asmir Samardzic, eCommerce Serial Entrepreneur</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/for-buyers</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/01a67f1c-9d5d-471d-bc9c-724128849fec/Buyer+Process.png</image:loc>
      <image:title>FOR BUYERS - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633195747103-RCBGY7UUIHG4KEBPMNTC/unsplash-image-aWf7mjwwJJo.jpg</image:loc>
      <image:title>FOR BUYERS - WE TAKE PRIDE IN PERSONAL RELATIONSHIPS WE HAVE BUILT WITH BUYERS.</image:title>
      <image:caption>To help you source and acquire the right business, we - and our algorithm - need more than your contact information and budget. We take a vested, personal interest in every buyer. We want to make sure that our automation and process delivers the right drivers for you to develop a good sense of the upside before meeting the entrepreneur. FBA success is plan-able. We give you all necessary parameters of a business to run your models. Still, trust remains the foundation of success.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1631650616719-0D7P0T0MCK42NYOTHW4G/Screen+Shot+2021-09-14+at+10.16.31+PM.png</image:loc>
      <image:title>FOR BUYERS - SOURCING AND ANALYZING SELLERS CAN BE A PAIN.</image:title>
      <image:caption>Many buyers are spending 4-6 hours on promising sellers to model key financials. That’s after going through a comprehensive search process. We bring leads - but more so, we bring diligence and numbers so you can run your model immediately before connecting with a seller.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1632522951825-4EKN9IHE559VXFAXC13K/Screen+Shot+2021-09-25+at+12.33.03+AM.png</image:loc>
      <image:title>FOR BUYERS - P&amp;L and growth metrics ready to plug into your model.</image:title>
      <image:caption>We deliver comprehensive financial intelligence on the brand including a current P&amp;L, seller momentum, product and inventory insights on the performance of the business. Connect it with your model and you see the upside in minutes.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633195791909-SN6OHXM1AZ6RVI5USAES/unsplash-image-sBbm92cRIQo.jpg</image:loc>
      <image:title>FOR BUYERS - HOW MUCH DOES THE SERVICE COST?</image:title>
      <image:caption>Access to the sourcing side, seeing and evaluating deals comes at a monthly fee of $1,500. No limitations, no hidden fees. Try it out at no risk, we offer a 90-day money back guarantee. For successful closings we work with an industry-standard referral basis.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>FOR BUYERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg</image:loc>
      <image:title>FOR BUYERS</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/for-sellers</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-30</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633281838568-3DNSDMIFJ0KT66TTFPZU/Screen+Shot+2021-10-03+at+7.22.48+PM.png</image:loc>
      <image:title>FOR SELLERS - START UNDERSTANDING YOUR POTENTIAL TODAY.</image:title>
      <image:caption>Selling today might be too early - or feel just right. You can evaluate your brand, watch the value grow, and explore an exit of your brand once the opportunity feels right. You have nothing to lose to scan your brand today.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1631650616719-0D7P0T0MCK42NYOTHW4G/Screen+Shot+2021-09-14+at+10.16.31+PM.png</image:loc>
      <image:title>FOR SELLERS - STAY UNDERCOVER UNTIL YOU GET OFFERS YOU LIKE.</image:title>
      <image:caption>Once you decide to take the second step after evaluating your business, key metrics (without disclosing your brand) are listed to buyers in a closed member portal. Buyers see your metrics, they can model your future performance - but they don’t know anything about you, your brand, or your products. You set the pace when introductions happen. While you fully focus on your business we indicate growth opportunities, when you want to explore a sale we deliver you connections &amp; their indicative offers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633195866030-54EHHBJU2EMXWE2ANLLS/unsplash-image-XkKCui44iM0.jpg</image:loc>
      <image:title>FOR SELLERS - Do you have to sell?</image:title>
      <image:caption>Hell no. We want you to be successful. Whether that’s on your own or with a strong partner is up to you. You set the pace.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633196070493-JT5KVOCOB1HTX5AQ504T/brett-jordan--dChkgNLmp4-unsplash.jpg</image:loc>
      <image:title>FOR SELLERS - HOW MUCH DOES THE SERVICE COST?</image:title>
      <image:caption>Sellers are king in the industry. There is no fee or deal percentage we take from the seller side. The buy side pays the bills.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1618497259178-6XJGK9GR6YAVBQL5L519/20140301_Trade-151_012-2.jpg</image:loc>
      <image:title>FOR SELLERS</image:title>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/5ec321c2af33de48734cc929/1607694583486-2PQT0LQ193RL7MCB6DX4/20140228_Trade+151_0046.jpg</image:loc>
      <image:title>FOR SELLERS</image:title>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/seller-scan</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-02-20</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/privacy-policy</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-11-15</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/terms-of-use</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-11-15</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/seller-details-form</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-11-02</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/buyer-priority-form</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2021-11-16</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/buyer-deal-valuation</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-01-26</lastmod>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/affiliate</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2023-01-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/4aa1100d-e041-4539-a49e-fa2f23d1355e/awawela-h166.png</image:loc>
      <image:title>Seller Ambassador Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/27c761a1-dfab-428f-b0d4-cd11e56114a8/amzpro-h166.png</image:loc>
      <image:title>Seller Ambassador Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/e1e0e5d0-713c-439d-aaad-46228e68c845/conversion_studio-h166.png</image:loc>
      <image:title>Seller Ambassador Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/52893177-6a44-40d0-a38d-298f9de8fc66/amz_hackers-h166.png</image:loc>
      <image:title>Seller Ambassador Program - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/adeeb7b2-8b25-4122-8a3f-a08cdb05d38a/PARTNER+PAGE+-+Driver.png</image:loc>
      <image:title>Seller Ambassador Program - Help sellers learn.</image:title>
      <image:caption>Sellers in your community may also be curious about the value of their business and later pursue a sale of their business to the Flip my Brand network. Join our affiliate program &amp; become a “Seller Ambassador” while earning a sizable commission with each flip of a brand coming through your network.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/3eac794c-1d21-402f-ae9f-e5478b1ca711/success.jpg</image:loc>
      <image:title>Seller Ambassador Program - Benefit from their flip.</image:title>
      <image:caption>We appreciate you as one of our valuable ambassadors, and a large part of our success depends on people spreading the word about Flip my Brand to realize more Flips. This is why we have come up with a generous affiliate program that will reward you a sizable one time commission for every seller you recruit once they flip their brand(s).</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/ba1d1a52-9998-4480-aa50-928ca3d33c7d/amz-hackers-photo+1.png</image:loc>
      <image:title>Seller Ambassador Program - “</image:title>
      <image:caption>I would recommend the Seller-Ambassador program to anyone who has a network in the Amazon space. No matter if the exit is now or in a few years, no matter if the brand has $10k or $500k in monthly revenues, Flip my Brand helps every Amazon seller. From my own experience, I know how difficult it can be to find the right buyer for your brand. Flip my Brand saves you a lot of time and stress. Marc Staller Founder of AMZ Hackers &amp; REP AHEAD</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/home</loc>
    <changefreq>daily</changefreq>
    <priority>1.0</priority>
    <lastmod>2023-01-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/ed52f4f2-a411-4c6a-a0f5-da07c29f1b75/HOMEPAGE+-+product+mid.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/949feaee-fa82-4d34-8659-ff6d49ef17f1/icon-light-seller.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/03a65f02-3f9c-4111-8797-ad3e852c9036/icon-light-buyer.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/ecfe0290-42cf-458a-bd69-f39d56fdaa94/icon-dark-no_fees.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/7069bebb-b6bd-4667-a102-d39b805d9f74/icon-dark-data_privacy.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/70dedc23-9d0e-4d86-b684-9d55336ce643/icon-dark-use_time.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/f6d9b860-5e84-4ad9-8738-f2f31be77b11/icon-dark-get_valuation.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/fea7869d-5d1c-4995-9d4d-aa1a8b89e9b6/icon-dark-optimize.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/e6ccbc6d-7845-4e1b-8051-848515174b8a/icon-dark-short_term.png</image:loc>
      <image:title>Home - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/83d02422-bbc4-4d4d-a751-c9f275f64a35/photo-xapix-team.jpg</image:loc>
      <image:title>Home - We are on a mission to help entrepreneurs.</image:title>
      <image:caption>Our team across the US &amp; Europe combines the experience as Amazon sellers &amp; consultants with financial experts and data platform geeks. Being part of Xapix, Inc the Flip my Brand offering evolved from having automated performance evaluations of more than 2,000 brands. This helped us build a performance valuation engine that is compliant with US and EU data policies. If you want to learn more about our team &amp; our passion for the eCommerce space, you can also stop by at one of our offices in Berlin, New York, San Francisco, or Seattle.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/buyer</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-03-10</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633281838568-3DNSDMIFJ0KT66TTFPZU/Screen+Shot+2021-10-03+at+7.22.48+PM.png</image:loc>
      <image:title>For buyers - P&amp;L and growth metrics ready to plug into your model.</image:title>
      <image:caption>All brands come scanned with the Xapix seller reporting tool that means even before the first conversation you get detailed financials, performance metrics and can evaluate the upside potential before you decide whether it’s worth your teams time to proceed with evaluating a seller.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/74350c86-e4ab-4699-9825-3c5c88d2d6ee/searching.jpg</image:loc>
      <image:title>For buyers - Sourcing sellers can be a pain.</image:title>
      <image:caption>Add exit-ready brands to your dealflow based in your key criteria. We source brands that align with your category, revenue, and marketplace focus. The brands you connect with have their financials in place and are open to kickstarting a process with potential buyers.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/c99bebec-daaa-4c57-8934-5552cf33ed8b/icon-light-consolidate_financials.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/11a79340-d587-43ff-b3ba-ffaa69ddd0e2/icon-light-more_leads.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/74a6ff80-7f9b-47eb-8588-937ef814142b/icon-light-faster_assessment.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/765f62b9-c46a-41f1-8423-cd953567621c/photo-asmir-nobg.png</image:loc>
      <image:title>For buyers - ”</image:title>
      <image:caption>I started from scratch and hustled for 2 years: success in my niche, good ratings and decent margins. But there was also the other reality: securing financing for the next growth phase. I was curious what the aggregators have to offer and how they value my brand. So I went on to sell - and a few months later started my new brand “Holy Pit”. “ Asmir Samardzic eCommerce Serial Entrepreneur</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/d148c4d3-d5b1-4b0d-bd9b-b5d91633c15e/icon-light-model_fit.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/00672bfa-b165-4147-bd76-6e9dae579ae5/icon-light-sign_up.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/57fb41cb-5add-42c1-b1f9-5bcde5149e8b/icon-light-connect.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/72fc4430-5930-4820-b32f-23de62584e02/icon-light-success.png</image:loc>
      <image:title>For buyers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/seller</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-06-08</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/657547b6-e277-4f0e-bbac-0bb9f0f0d16d/support.jpg</image:loc>
      <image:title>For sellers - Free for sellers &amp; without long-term exclusivity.</image:title>
      <image:caption>Our offering is completely free to sellers. We don’t charge a sell-side commission or other hidden fees. The buyers pay us a finders fee upon a successful acquisition. We also don’t force you into any long-term exclusivity. We ask for a short 2-week exclusivity period once you initiate the sale, that’s it.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/8444cf0f-54e6-4523-b39f-4d07964d1dab/HOMEPAGE+-+product+mid.png</image:loc>
      <image:title>For sellers - Start understanding your potential today.</image:title>
      <image:caption>You aren’t ready for an exit? Great - we want to help you learn about your valuation, understand the key drivers behind the valuation, and allow you to track your progress over time. You are open to buyer introductions? Let’s not waste time and get you initial offers for your business.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/1633281838568-3DNSDMIFJ0KT66TTFPZU/Screen+Shot+2021-10-03+at+7.22.48+PM.png</image:loc>
      <image:title>For sellers - Stay undercover until you get offers you like.</image:title>
      <image:caption>Once you decide to take the second step after evaluating your business, key metrics and financial performance are listed to buyers. Your name or the names of your product are not shared at this point. You are fully anonymous towards the buyers and only reveal further information after you have received indicative offers for your brand.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/0b79d9d4-52d9-4c2b-9107-9049daf8a382/icon-light-reliable.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/b1a5595e-5d3f-4fe4-b47c-a51a7e6abb22/icon-light-success.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/47270bec-2766-49be-b039-3c3e6544d1ac/icon-light-secure.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/95567094-a947-4a3f-8856-a08d2bcecc4e/icon-light-faster_assessment.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/d0339287-8bbc-4f19-87f2-7225e49fcb93/icon-light-anonymous.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/013030d4-e37f-42a6-90bc-7d10659477cf/icon-light-learn.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/765f62b9-c46a-41f1-8423-cd953567621c/photo-asmir-nobg.png</image:loc>
      <image:title>For sellers - ”</image:title>
      <image:caption>I started from scratch and hustled for 2 years: success in my niche, good ratings and decent margins. But there was also the other reality: securing financing for the next growth phase. I was curious what the aggregators have to offer and how they value my brand. So I went on to sell - and a few months later started my new brand “Holy Pit”. “ Asmir Samardzic eCommerce Serial Entrepreneur</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/25804799-3c12-4288-9436-7d32d8cfcb32/icon-light-explore.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/db6a7662-0647-4213-bfd1-3c7eb20212f8/icon-light-connect.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/e42945c1-8cb4-4975-a8ce-57fcc4541817/icon-light-close_deal.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/24525df8-3dc4-4b0b-a4ef-b1c943c6186f/icon-light-evaluate.png</image:loc>
      <image:title>For sellers - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/6ac409da-97d1-4eb9-b0e2-695c83f72ca8/hahnbeck+logo.png</image:loc>
      <image:title>For sellers - In some cases sellers will be better off with an M&amp;A advisory partner additionally supporting them during the negotiation and closing process. As a Flip my Brand user you enjoy preferential rates so you can easily combine the best of two worlds - our more automated service &amp; personalized M&amp;A advisory around larger exits.</image:title>
      <image:caption>Hahnbeck — eCommerce-focused M&amp;A advisory with strong valuation and process track record.</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/about-us</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2022-06-01</lastmod>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/c4d146e8-9182-4c62-8772-8f4fd598992f/photo-xapix-zoom.jpg</image:loc>
      <image:title>About us - The people who help you flip your brand.</image:title>
      <image:caption>We are pioneers in the fast growing eCommerce space helping level the playing field for sellers and aggregators. Our job is to help entrepreneurs on both sides - for sellers to sell their brands, for others to acquire brands.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/e1780748-92d0-4ed4-bf60-d786e4eef436/photo-chris.jpg</image:loc>
      <image:title>About us - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/6e31f4b2-9f31-460d-beea-bfe4f5f37562/photo-nils.jpg</image:loc>
      <image:title>About us - Make it stand out</image:title>
      <image:caption>Whatever it is, the way you tell your story online can make all the difference.</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/45eed6d0-0da6-45c7-816c-f29e1c75b4f0/photo-andreas-nobg.png</image:loc>
      <image:title>About us - “</image:title>
      <image:caption>Although Flip my Brand is a startup, their policies to secure seller data are cutting edge in the industry. Furthermore, its approach to keeping sellers anonymous in the process up until first offers is both novel in the industry and something that speaks to the team’s aim for the highest levels of data privacy &amp; protection. Andreas Harting Partner at Deloitte Consulting</image:caption>
    </image:image>
    <image:image>
      <image:loc>https://images.squarespace-cdn.com/content/v1/6140fc4e1a28911dfb9457de/75f427e4-1241-46c4-a5cb-2bc9ae545085/photo-xapix_team.jpg</image:loc>
      <image:title>About us - Building on our experience.</image:title>
      <image:caption>Flip my Brand is an offering of Xapix, Inc and thereby builds on product experience that the team has put in place since its formation in 2016. Data platform experts at its core, Xapix expanded into eCommerce in 2020 to launch initial products for buyers before establishing Flip my Brand in late 2021. Learn more about xapix →</image:caption>
    </image:image>
  </url>
  <url>
    <loc>https://www.flipmybrand.com/newsletter</loc>
    <changefreq>daily</changefreq>
    <priority>0.75</priority>
    <lastmod>2025-05-13</lastmod>
  </url>
</urlset>

